UK Landlords: More ethical than they are given credit for

Landlord Expert
By Landlord Expert December 3, 2014 10:34
  • Contrary to popular opinion, Britain’s 1.4m landlords are actually an ethical bunch and 77% of tenants rate their current landlords as  “good” or “excellent”
  • Despite being broadly happy, more than half of all tenants want their landlord to do more to help them.
  • The research, from Saga Home insurance, also revealed the top ten most common gripes of both landlords and their tenants
  • Some landlords may need further education, with 10% not paying tenants’ deposits into the Deposit Protection Scheme

Contrary to popular stereotype, Britain's landlords are largely an ethical group according to research released today by Saga Home Insurance[1]. In a poll of UK adults, 77% of tenants rated their current landlord as "good" or "excellent", with just 8% giving a "poor" rating. Despite this, more than half of tenants (56%) said that their landlord should do more to help them.

The research also revealed the top complaints experienced by both landlords and tenants. Landlords were more likely to complain about late rent payments (37%), damage to the property (32%) and even tenants who vacated the property with little or no notice (20%). Tenants were most likely to complain about hard-to-reach landlords (23%) and poor quality tradesmen used for repairs (21%). Worryingly, one in ten landlords don't pay the deposit in to the Deposit Protection Scheme. This can cause issues with eviction, requiring landlords to pay tenants the full deposit before serving notice and starting the eviction process.

To coincide with the research, Saga Home Insurance has released a free Guide to Being an Ethical Landlord which offers insight on the benefits of being an ethical landlord, as well as advice on how to become one. Many landlords understand the value of responding to tenant enquiries more quickly (55%), or having home emergency cover that the tenant can call upon 24/7 (32%). However just 19% believed they should provide alternative accommodation when a property is made uninhabitable by an insured event such as flooding or fire – something they would get as standard with a Saga policy.

Sue Green, Head Home Insurance, Saga says:

"In the age of housing shortages and escalating rents, landlords have been getting some bad headlines, but the research shows the extent to which this portrayal is unfair. The vast majority of landlords are conscientious and ethical, although tenants do believe more can be done which is why we have released our guide with practical tips to help them improve their ethical credentials."

"Anyone who is a landlord should consider whether there might be more that they could do to make things easier for their tenants, which will be beneficial to all involved."

To download the free Guide to Being an Ethical Landlord, visit  

Landlord Expert
By Landlord Expert December 3, 2014 10:34

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